I design what moves business forward and remains reliable as you scale

The hard part is making it look simple.

Product, strategy, growth, UX, and brand work from shipped product pages to strategic case studies from streamlining operations & growth.

Open to Design/UX/Product roles · Toronto, ON
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I design and develop experiences that function as systems — whether you're launching your products or reimagining your digital presence.

An experience is more than polished screens, it is the backend systems, the front-end visuals, the architecture, and the product, on one shared digital environment.

What's on this page

01    Selected Works
02    All Projects
03    What people say
Selected Works

UI/UX · Front-End Dev · 2024–25

Despite being located inside the ECE department, TNFC, one of U of T's research labs, had its own infrastructure, and no connection to ECE's brand or navigation. I consolidated this multi-page site into a two-page section native to ECE's digital environment.

Metrics available on request.

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Service Design · 2023

While I worked on an AI Adoption framework for the studio, they were approached for a project that could benefit from AI tool usage. I designed and implemented the systems to enable the AI-assisted workflow I created.

30–40% Revenue growth · 2 Weeks Reduction in production timelines.

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All Projects

Each project here shows how I collaborate across UX research, strategy, and design (and front end development/web production) as a UX/Product designer to deliver adoption, engagement, and business results through data-informed design.

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Latest UX/UI Work

Through Copywriting Creatives

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Testimonials

Hear From a Colleague
"Karthik's ability to grasp and align client requirements with solutions are unmatched and makes him a rare leader in design and implementation work! He came in as a knight in shining armor making the impossible, possible."

Kyle Thomas

on working together at Copywriting Creatives

I'm in the people business
so get in touch, I'd love to talk

Karthik Jambunathan.

Open to Design/UX/Product roles · Toronto, ON